Glasshouse Fragrances

Glasshouse Fragrances

Our Story

WHAT WE STAND FOR AS A BRAND: ELEVATING THE EVERYDAY.

Forget everything you thought you knew about home fragrance.

You do more than burn a Glasshouse Candle. Like Alice in a sensory Wonderland, you take a trip down the rabbit hole and experience it.

Glasshouse Fragrances didn’t just amplify the Home Fragrance market in Australia – we redefined it. Because Glasshouse Candles, Fragrance Diffusers, Bath & Body products and Room Fragrances are as much about artistry as science.

Sure, technique is the cornerstone value of our brand. We have the technical mastery to customise wicks, create Triple Scented Candles and craft elegant fragrance elements ingeniously compatible with wax. We va-va-voom around the world to find ingredients of the highest quality – then rigorously test them.

But it’s the grace note of imagination that allows us to proudly add the word ‘fine’ to fragrance. That makes each exciting new product such a pleasure to open (in our case, ‘out of the box’ thinking is even more exciting than usual!) We’ll put on the white lab coat to make the world a better-smelling place – but pair it with a leopard print stiletto. Distinctive, utterly unique concepts give each fragrance line such cult appeal (along with our instantly recognisable glass candle, charmingly reminiscent of sweet jars from the old corner shop). Caramelised Sugar, Fig and Peach conjure the hurdy-gurdy atmosphere and spun sugar stickiness of an iconic U.S. amusement park with Coney Island.  Yet the burnished gold glass, Freesia and Violet notes, and exquisite Rococo style artwork of our Limited Edition candle Versailles capture the rarefied ambience of the ultimate 18th century royal court.

It’s the alchemy of olfactory sensory pleasure, constant innovation and creative expression that imbues our fragrance lines with their fun and fizz; their heart and soul.

That’s why we see ourselves as a fragrance ‘house’ more than a conventional home fragrance brand – synonymous with beauty and fashion brands. Like a Fashion Week for your nose, the ebb and flow of ‘collections’ can both enrich and echo cultural experience.



THE GLASSHOUSE FRAGRANCES STORY



We do things by inspiration, not committee.

The coolest thing about our provenance is individual flair:  personal vision is at our very roots. Can’t you tell that a visionary founder - rather than cold-blooded market researchers – dreamt up the bewitching, nocturnal mystery of our Moulin Rouge-themed Le Cabaret candle? Rich red and a Cedarwood base note recall the swish of musty red velvet curtains; the sensual gold curlicues of Art Nouveau unfurl like an invitation, beckoning you into the Parisian night… Bespoke limited editions are born when a sassy CEO rocks the boardroom and announces, “Let’s do something really wild and unpredictable. I’m thinking showgirls. I’m thinking Paris!” In 2006 passionate New Yorker (and single mum) Nicole Eckels headed to the West Coast, then on to further horizons to fulfil her destiny as a pioneer. Upon discovering Australia, she knew she had found her new home.

Since childhood, Nicole had connected with the primal power of scent – her earliest memories are of cut grass, the family’s wood stove, fondue, the smell of the ocean, and the feminine mystique of her mother leaning in to kiss her, trailing a cloud of favourite perfume.

After a career history in the cosmetic industry working for global luxury houses, and ever on the hunt for beautiful scent, Nicole soon identified a gap in the local Australian market between cheaply produced candles and exorbitant imports. Our heroine took the Yellow Brick Road all the way to her own personal Oz – the dream of creating affordable yet luxe, divinely sensual candles that deliver world class experiences. Her philosophy: beautiful fragrances should lift the spirits of everyone.

From the beginning, Nicole worked like an art director alongside the perfumers to ‘curate’ a range of fragrances ideal for Australia, starting with her beloved green, amber and heady floral notes.

Nicole had fallen in love with the warmth of the Aussies; Australia loved her right back. Born from a spark of imagination and a small trial batch in her bath, Glasshouse Fragrances immediately resonated with customers and has now blossomed into an influential and illustrious local brand – with a New York twist.

We are also ready for our close up as industry mavericks: we introduced market-firsts like a glass lid to protect each candle when not in use, and double wicks for a more robust olfactory experience. Due to its superior fragrance performance, Glasshouse Fragrances was also the first candle brand to reach the blue ribbon position of the David Jones cosmetics floor. Put simply: we’re the golden standard for Home Fragrance in this country.

Whether seeking a gift that will light up a friend’s face with smiles, throwing a fabulous dinner party (or entertaining a gentleman caller), even disappearing into your own sensory world for some me, me, me time, Glasshouse Fragrances always deliver something special – across all fragrances and delivery methods.



DESTINATION FRAGRANCES: THE SCENT OF ESCAPISM

 

Go to places you’d rather be.

When it’s time to put on your red, sparkly shoes, click them together and take a trip somewhere wonderful, Glasshouse Fragrances beckon…

Soaking in the bath with our bestselling signature Tahaa Body Bar, customers happily dream of tropical,  palm-fringed lagoons. Our elegantly formulated Polynesian concoction of Vanilla, Pineapple, and Fresh Coconut is the ultimate natural high.

But Nicole Eckels also curates fragrances that reference surprising locales. Like Aspen: Sandalwood, Vetiver and Amber concoct the cosy fireside pleasures of après-ski under antler chandeliers in your own chalet. Light the wick of the Sistine Chapel and you are transported into its hallowed medieval gables with ritualistic Gold, Frankincense & Myrrh.

Glasshouse Fragrances craft more than candles and hand crèmes; we create doorways. Close your eyes. Open your imagination. Smell the zing of Orange Zest from the turquoise waters of Bora Bora, or fudge brownies from the street stalls of Chicago so soft, sweet and rich you can practically taste them…



About Glasshouse Fragrances



Famous


Glasshouse Fragrances is Australia’s leading home fragrance brand, known for its iconic Destination Collection of Triple Scented Candles as well as Fragrances Diffuser and Bath & Body products.

We believe that fragrance has the power to transform every moment – to put life in an illuminating light, no matter what the occasion (or simply no occasion at all). We’re here to elevate the everyday – to set your imagination soaring with the scent of escapism, to take you places and lift your spirits with unique beauty.

Whatever the moment, wherever you are, you’ll love it all the more with Glasshouse Fragrances.

 

More about Glasshouse Fragrances


Find out more


Some of the range






Interior Design for Beginners

Interior design is a field that interests a lot of people, and for good reason – having creative control over your own space can be a very fun and extremely rewarding aspect of home ownership. The only problem many encounter, however, is where to begin. Although certain styles might interest you...

Read more

6 Tips to Give Your Home a Facelift on a Shoestring Budget

Melbourne ranks at 79th most expensive city of 209 cities surveyed in a recent report and is among the most expensive cities in Oceania. It's therefore understandable to want to make some cost savings whenever possible. If your house is looking a little drab and overworn, you might be worrie...

Read more

Constructing A Magnetic Knife Rack from Scratch

Anyone who knows their way around a kitchen should be aware of the importance of a knife – whether it be for chopping, slicing or carefully cutting, knives are invaluable tools in the arsenal of any good home cook. Finding an appropriate home for them is often difficult however – whether it be...

Read more

The History of Tessellated Patterns in Art And Architecture

It’s not uncommon for us to see patterns everywhere in our daily lives. They can be naturally formed, such as with the intricate honeycomb lattices formed by bees and the webs of spiders, or the repetition implemented by artists in their works. These kinds of patterns – ones that repeat themse...

Read more

10 INDOOR PLANTS THAT CAN IMPROVE YOUR WORK ENVIRONMENT

The fast-paced professional life doesn’t cough up much breathing space. Amidst all the activities and responsibilities, it becomes tough to get a dose of anything that might lighten your mood or make you relax. Most people fall prey to stress, depression, and become sleep-deprived while attempti...

Read more

Most annoying plumbing problems and their solutions

A home can bring us both joys and dislikes, since breakdowns can arise at any time. Among all the problems, plumbing are usually the most common. We must know how to deal with these faults, since they can arise at any time. We tell you about common household plumbing problems and how to solve them. ...

Read more

GARDEN DECOR: ADD COLOR WITH A SHADE SAIL!

Is your garden lacking in colour? With the arrival of sunny days, it's time to give it a facelift by rethinking your garden decor! For this, many development possibilities exist, whether planting, decorative objects or garden furniture. But have you thought about shade sails online? In addition t...

Read more

Vinyl flooring - what is it?

Vinyl flooring is a durable and waterproof multi-layer floor covering based on PVC (polyvinyl chloride). This type of flooring is called differently: vinyl floor, vinyl tile, vinyl laminate, PVC tile, quartz-vinyl tile, quartz-vinyl laminate, LVT (luxury vinyl tiles - this is the name popular in t...

Read more

Pros and cons of vinyl flooring

Vinyl flooring has become the choice of flooring for homeowners around the world due to its versatility and durability. It is water and dirt resistant and a cost-effective way to add beauty to your floor. It is mostly installed in places like the kitchen and bathroom due to its water-resistant fea...

Read more

How to Find the Right Modern Sofa for Your Home

Whether you're adding new furniture pieces into your new home, or you're trying a new concept for a decade-old house, your choice of sofa can spell the difference. Before you buy a couch, make sure that you already have a concept in mind. Where will you place it? How will it mesh with the said roo...

Read more

Tips to Disconnect Utilities When Moving

If you are moving to a new house, you are probably stuck in the difficulties of disconnecting utilities. It is not quite difficult to disconnect these utilities and avoid future hassle. But the thing that matters the most is how to do it efficiently and keep your sides safe. You can research a bit...

Read more

Tips to Furnish Your Home Like a Pro

It is a big deal when you are finally in the position of buying a house. People work all their lives to achieve this milestone. If you have already achieved it, you are among the lucky ones. Now you finally have something to call your very own home. You can do whatever you want with it. But the o...

Read more



News Company Media Core

Content & Technology Connecting Global Audiences

More Information - Less Opinion