Empowering global fragrance brands to expand in the China market

HONG KONG SAR - Media OutReach Newswire - 16 June 2026 - Eternal Beauty Holdings Limited ("Eternal Group" or the "Group") (Stock Code: 6883.HK) participated in the 16^th edition of Esxence - The Art Perfumery Event from 3-6 June at the Allianz MICO in Milan as the official partner, and successfully debuted the "The Eternal Path of China" – a four-day campaign dedicated for international fragrance brands to gain deeper understanding about the China fragrance market from registration to market deployment, supporting them to enter new horizons in China – one of the world's most dynamic and fast-growing fragrance markets.