emart24 and Maryam DurianKimchi come together under the tagline “Two Worlds, One Seoul” (Dua Dunia, Satu Seoul)

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 7 October 2026 – emart24, the Korean convenience store brand, today announced content creator Maryam You Narae — widely known as Maryam DurianKimchi (@uyounik) — as its brand ambassador, marking the start of a new collaboration conceptualised by emart24 to celebrate the connection between Korean culture and Malaysian everyday life.